Upcoming Trends in Beauty: Spring/Summer '25
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Get ready to turn up the glam, because spring and summer 2025 are bringing a wave of bold, exciting beauty trends that will have you rethinking your entire routine! From bold, vibrant makeup looks to radiant, glowing skin, this season is all about embracing your natural beauty while adding a touch of daring flair. Whether you’re into soft, minimalist vibes or prefer to make a statement, there’s a trend for every beauty enthusiast. Let’s dive into the top beauty trends that will define the season ahead!
[Please note all of the following images are courtesy of Laura Mercier]
'80s-Inspired Makeup
The '80s are back, and so are bold, vibrant makeup looks! This spring and summer, get ready to embrace playful pops of color reminiscent of the neon era. Think purple blush that adds a fun, unconventional twist, glittery eyes that shine with every blink, and neon accents that make a statement. Whether you're going for a full-on retro vibe or just adding a few bright touches, this trend is all about bold self-expression and having fun with your makeup routine. Don't be afraid to let your creativity run wild and channel your inner '80s glam!
Metallic Accents
Metallics are making a major comeback in 2025, offering a sophisticated way to elevate your makeup game. Gold, silver, and bronze accents are perfect for adding a subtle yet captivating shine to your eyes and lips. These metallic touches bring depth and dimension to classic looks, whether you’re creating a soft, shimmery eye or adding a sleek, glistening lip. The beauty of this trend lies in its versatility — it’s perfect for day-to-day elegance or an evening glam moment, giving you that radiant, timeless glow with just the right amount of shine.
Under-Eye Brightening
Bright, refreshed eyes are a major beauty trend for 2025, with a focus on brightening the under-eye area. New products are designed to reduce dark circles and puffiness, giving your eyes a more awake and youthful look. Whether it’s with hydrating creams, illuminating concealers, or cooling eye patches, this trend emphasizes the importance of eye care for a fresh, glowing appearance. Say goodbye to tired eyes and hello to a radiant, well-rested look — perfect for both your everyday makeup routine or when you need a little extra glow!
Bold Lips
Bold lips are back in full force for 2025, with vibrant shades taking center stage. From fiery reds to deep berries and electric pinks, this trend is all about making a statement with your lips. It encourages you to experiment with various hues and textures to find the perfect bold lip that matches your unique style. Whether you’re feeling daring or just want to add a pop of color to your look, a bold lip is the ultimate way to express yourself and stand out. Get ready to embrace color and confidence in every swipe!
Glass Skin
Achieving a luminous, glowing complexion is still a must for 2025, with a focus on hydration and a dewy finish that radiates youthfulness. This trend celebrates healthy, glowing skin that looks fresh and natural, like you've just stepped out of a spa. The key to this look is in the prep—moisturizing, illuminating primers, and light-reflecting foundations help to create that effortless, lit-from-within glow. Whether you're opting for a soft everyday look or layering up for a more polished finish, the dewy, radiant complexion is here to stay, ensuring you look refreshed and rejuvenated all season long.
Natural Makeup
In 2025, the minimalist makeup trend takes center stage, celebrating natural beauty with subtle enhancements that let your skin shine through. This fresh-faced look emphasizes skincare as the foundation for glowing, healthy skin, with light coverage products that even out the complexion while maintaining a fresh, breathable feel. Think soft blushes, neutral eye makeup, and a touch of highlighter to accentuate your best features. It’s all about embracing a more effortless, natural aesthetic, where glowing skin and understated elegance shine, proving that less really is more.
Quiet Grunge
The grunge trend is making a modern comeback in 2025, featuring muted tones and effortlessly smudged eyeliner for a relaxed yet edgy vibe. This updated take on grunge channels the rebellious spirit of the '90s, but with a more refined, laid-back approach. Think soft browns and taupes for the eyes, paired with smoky, smudged eyeliner that creates a cool, lived-in look. It’s perfect for those who want to embrace an edgy style without the heavy drama—just a hint of rebellion with an easy, natural feel. Perfect for anyone who loves a little bit of grit with their glam!
Skinny Eyeliner
In 2025, eyeliner is making a comeback with a focus on thin, precise lines that offer subtle definition without overwhelming the eyes. This trend is all about enhancing your natural eye shape with delicate, well-placed strokes that define the lash line and open up the eyes. It’s a refined look that works for any occasion, from everyday wear to evening elegance, offering just the right amount of definition without the drama of bold, thick liners. Whether you prefer a classic cat-eye or a more minimalist approach, this trend is perfect for those who love an understated, polished eye look.
Multidimensional Eyeshadow
In 2025, eyeshadow takes on a new level of creativity with the trend of layering different textures and colors to create depth and dimension. This technique allows for a more dynamic, multidimensional eye look that’s fully customizable to your style. By combining matte, shimmer, and metallic shades, you can add complexity and movement to your eyes, enhancing their natural shape and making them pop. Whether you’re experimenting with bold colors or creating a more neutral, layered look, this trend encourages you to mix and match textures to craft a personalized eye makeup look that’s uniquely yours.
As we step into spring and summer 2025, the beauty scene is all about fresh, radiant looks with a touch of boldness. From vibrant pops of color to minimalistic, glowing skin, the trends are embracing individuality and creativity. Whether you’re experimenting with futuristic metallics, mastering the art of skinimalism, or playing with dewy finishes, there’s a trend for every style and every mood. As always, beauty is about confidence and self-expression, so don't be afraid to have fun and try something new this season. Here’s to a vibrant and gorgeous 2025!
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